As someone who drives a lot in Poland, I can confirm that Toyota and Skoda are two of the most popular car brands in the country. That is also confirmed by the data. According to a report published by IBRM Samar (link to the report in the bibliography below), new car sales in Poland increased by almost 7 percent in November 2022 compared to the same period last year, with 34,196 new cars registered. The report showed that Toyota was the most popular brand, closely followed by Skoda and Kia.
Interestingly, there were 6287 Toyotas, 3630 Skodas, and 2701 Kias sold in Poland during this period. If you want to buy a premium brand car in Poland, BMW is the most popular choice, according to the report. Mercedes and Audi are the next most popular brands.
From my experience and what I observe, Toyota’s Corolla and Yaris models are quite popular in the country, as are Skoda’s Octavia and Fabia.
By the way, you may also be interested in reading the article about cars that are manufactured in Poland. You will learn from it about about FSO brand, that no longer exists in our country. Well, almost do not exist.
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Most Popular Cars Purchased By Private Individuals in 2022
According to the data published by the Polish Automotive Industry Association, from January 2022 to December 2022, 419,749 new passenger cars were registered in the country. Out of these, 121,573 units were bought by individual customers, which makes up almost 29% of the total registrations.
The report shows that Toyota was the most popular brand among individual customers, with 23,734 units registered in 2022. Kia, Skoda, Dacia, and Hyundai were also among the top five brands chosen by Poles, with 14,484, 10,797, 10,348, and 8,915 units sold, respectively.
The following are the top 20 car models, ranked by the number of units registered in 2022:
- Toyota Yaris Cross (5 570 units)
- Dacia Duster (5347 units)
- Toyota Yaris (5 289 units)
- Kia Sportage (5 061 units)
- Dacia Sandero (3 614 units)
- Toyota RAV4 (3 590 units)
- Hyundai Tucson (3 559 units)
- Volkswagen T-Roc (3 426 units)
- Skoda Kamiq (2 989 units)
- Toyota C-HR (2 835 units)
- Toyota Corolla (2 736 units)
- Kia XCeed (2 247 units)
- Kia Stonic (2 229 units)
- Skoda Fabia (2 168 units)
- Toyota Aygo X (1 963 units)
- Volkswagen Tiguan (1 732 units)
- Skoda Karoq (1 713 units)
- Renault Captur (1 678 units)
- Fiat 500 (1 484 units)
- Suzuki Vitara (1 374 units)
Top 10 New Cars Purchased by Institutional Customers – November 2022
- Toyota Corolla: 1898 units
- Škoda Octavia: 883 units
- Hyundai i30: 661 units
- Kia Sportage: 519 units
- Škoda Fabia: 516 units
- Toyota Yaris: 516 units
- Toyota RAV4: 489 units
- Toyota Yaris Cross: 471 units
- Dacia Duster: 457 units
- Renault Arkana: 404 units
How Is The Used Car Market Currently Shaping Up?
The current crisis in the automotive industry has made the used car aftermarket more important than ever. This is due to the high prices and reduced availability of new showroom cars. While the used car market has also been affected, prices have risen and there are slightly fewer cars available due to import problems. Despite this, the secondary market offers a greater variety of cars at a more affordable price. However, it is important to note the differences between the secondary market and the new car market, especially in terms of popular models.
The current trend leans heavily toward SUVs and crossovers, although hatchbacks are still popular. However, when it comes to the aftermarket, sedans, wagons, and hatchbacks are the clear winners. While more popular SUV models are slowly making their way into the aftermarket, they still do not dominate the scene.
Speaking of SUV, did you know, that Poland has its own military vehicle called Honker? It is called polish jeep – check how it looks.
Let’s discuss the countries of origin of the most popular cars in Poland. Toyota is the leading brand for new cars worldwide, but Korean brands such as Hyundai and Kia are gaining ground on the market. On the other hand, when it comes to used cars, it is hard to deny that Germany is the king. German cars are well represented in the Polish used car market and have established a strong foothold here.
The most popular used cars on the Polish market
The Polish used car market is dominated by German manufacturers, with most of the top ten list belonging to designs created by these companies. In fact, only one car on the list breaks away from this trend. The most popular model is the Audi A4, which sold an impressive 28,051 units. The Volkswagen Golf comes in second place with over 4,000 units less than the Audi A4, while the Opel Astra takes the third spot on the podium.
The top three spots are taken by German vehicles, with a significant gap to the next contender, the BMW 3 Series, which comes in fourth. Close behind are the Audi A3 and the Volkswagen Passat, while the only non-German car in the top ten is the Ford Focus, which secures the 7th place. The Opel Corsa, the Audi A6 and the BMW 5 Series complete the ranking. It is clear for all to see that the German hegemony is in full force and effect.
Poles Most Often Willing to Buy Premium Brand Cars
Based on the rankings, I can conclude that Poles had a strong preference for premium vehicles last year. In fact, it’s worth noting that such vehicles accounted for 25% of all new cars purchased by Polish citizens last year.
What is The Reason For This?
The data presented by the Samar Institute reveals some impressive figures. Specifically, 10,156 new premium cars were registered in our country in March – a huge 50% increase over the previous month of February. Moreover, information from the Central Register of Vehicles and Drivers indicates that the total number of new passenger cars registered nationwide in March was just under 40,000 – a decrease of 17% from the same period last year. However, this figure is still almost 20% higher than the registration number from February this year.
For the first time in history, 25% of all cars bought in our country were in the premium segment. However, this statistic does not necessarily reflect the general economic well-being of Polish citizens in these challenging times. In fact, the reason for the increase in premium car purchases is largely due to the fact that they are more readily available for delivery to customers, which has greatly influenced the ranking results. This is largely due to the ongoing conflict between Russia and Ukraine, which has caused supply chain issues for many car manufacturers.
Bibliography
- https://www.wyborkierowcow.pl/najlepiej-sprzedajace-sie-samochody-w-polsce/
- https://trends.com.pl/najlepiej-sprzedajace-sie-nowe-auta-w-polsce/
- https://www.samar.pl/__/75/Ranking-TOP-50-TOP-10.html
